Social media is currently one of the most booming industries. So, it goes without saying that every digital creator and brands wish to make their presence on the internet. However, creating successful blogs is not a walk in the park as it takes time. If you are a digital creator and your blog is not performing well, then you may be making one or more of these common mistakes made by bloggers while blogging. So, scroll down to check out these traps that creators fall into. However, once you know what they are, they’re easy to avoid!
Here are some commonly made blogging mistakes:
1. Lack of research
Today, you can make your blog about whatever you feel like because the options are endless. So, when researching blog topics, it’s important to remember and answer the what, when, where and why you’re creating content in the first place. One can know what topics are trending on the internet through research only. Therefore, not researching properly is equal to content getting lost.
2. Writing content without identifying your target audience
Not knowing your target audience is one of the biggest errors that you can make. Do you think promoting what your followers are not fond of could relate them to your posts and make them come back for more? Not really, this is exactly what happens when you do not keep your target audience in mind while making content. Therefore, it is important to understand and stick to your niche in the digital space. So, if you wish to garner more audience on your platforms, then it’s important for you to start recognizing your audience’s likes and dislikes.
3. Not focusing on article headlines
This is one of the most common mistakes people do while blogging. Well, not focusing on the article title or headline directly affects clicks, views and site visitors. Wondering how? It’s very simple all the article headlines make the first impression of your research and therefore as people say, ‘the first impression is the last impression’. Therefore, it is extremely crucial to choose a headline that catches eyeballs instantly. Yes, you heard it right, thinking about how to write headlines people can’t help but click? Don’t worry by following certain headline formulas one can achieve to avoid this error.
4. Not sharing personal stories or self-reference
Sharing personal experiences and stories can actually make or break your blog. It is very important to connect with your audience, one can by adding personal touch. Yes, that’s right! Sharing your own experience and personal stories makes your article more realistic which keeps the audience hooked to your articles, wanting them to come back again and again to read your content.
5. Having any spelling error
Whether you like it or not, people will judge your blog by the quality of your writing. The first thing you should do is to avoid any kind of spelling or typographical mistakes, as it leaves a poor impression on your audience. Remember you get subscribers and people love to visit your blog and content not only because of the look and feel but because of the way you write. Hence, it is highly recommended to check what you’re writing twice before taking it live and hitting the publish button.
6. Not including enough photos
Is it just me or do you also hate reading text-heavy articles? Well, an article without any picture is a major ‘NO‘. Here’s a quick reminder: The more visually appealing your content, the more people will be engaged with that content piece. Finding the correct balance between text and pictures is what your audience is looking for. It is important to use relevant pictures that justify and support the text. We might love expressing and writing but remember our brain loves visuals!
7. Not being consistent in publishing and not following SEO tactics and analytics
For some people, staying consistent and looking at analytics seems to be boooooring. But the truth is that if you want to be a successful content creator, you need to upload and publish content almost every day or have a schedule at the same time after paying attention to your numbers. Never ignore your insights, they are your best friends! Spend some time analyzing them, it’ll help you understand your followers in a better manner.
So, these were a few mistakes that you should defo avoid if you wish to grow in the digital industry, especially blogging. Which point out of these do you think is the most important? Tell us in the comments below. Also, we hope all of you are staying home, staying safe and booking your vaccine slots!