Aamir Khan has given his statement on his removal as the brand ambassador of Incredible India. The actor who has been replaced by Amitabh Bachchan was apparently removed due to his remarks on intolerance in India. Though reports say that it was simply due to his contract ending. We haven’t received a reason yet, so all we can do is speculate. Here’s what he said –
It has been an honour and a pleasure for me to be the Brand Ambassador for the #IncredibleIndia campaign for the past 10 years. I was happy to be of service to my country, and will always be available for it. I would like to clarify that all public service films I have done till date have all been free of any cost to me. It is always an honour for me to be of service of my country, and this is how it will always be. It is the prerogative of the government to decide whether they need a brand ambassador for any campaign, and if so, who that ambassador should be. I respect the decision of the government to discontinue with my services. I am sure they will take all appropriate steps to do what is best for the country. Whether I am brand ambassador or not, #India will remain Incredible, and that’s the way it should be.