Vogue Fashion Fund winner Archana Rao has certainly created a huge buzz with her award winning designs. This time, she’s presenting her line inspired by the concept of the average family’s clothes’ line. The basic idea is how each family has their own personality and when you notice their everyday laundry, you see how the items are so diverse but synchronised at the same time.
From the father’s classic gingham shirt, to the mother’s rosy handkerchief – the collection explores the various combinations that this versatility can offer.
The collection pays close attention to beauty in accidental design.
Archana Rao will be showcasing her line “Frou Frou” at the upcoming WIFW on the 28th March, 4.30 pm at Pragati Maidan.