MissMalini logo
Madhuri Dixit and Sanjeev Kapoor’s FOOD FOOD Mahachallenge!

Madhuri Dixit and Sanjeev Kapoor’s FOOD FOOD Mahachallenge!

Dhruvi Shah
Madhuri Dixit and Sanjeev Kapoor

Superstar Madhuri Dixit Nene and celebrity chef Sanjeev Kapoor are calling for entries for the Food Food Mahachallenge, touted as India’s biggest culinary reality show. Who do you think cooks better? Men or women? You’re going to find out when sixteen participants from across India battle it out in the kitchen. Madhuri Dixit and Chef Sanjeev Kapoor have already visited the cities of Ahmedabad, Pune, Indore and Jaipur to explain the rules and regulations of the Mahachallenge and to invite people to register for it. Fun and games like local food stalls, quizzes and live interactions were also arranged for at these events.

After the registration process, the participants will be screened by a jury and post that, the shortlisted prospects will be brought to Mumbai where they will join their respective teams. For several weeks thereafter, these chefs will battle each other at the Mahachallenge each week. Week on week, clashes and eliminations will be based on the basis of time clocked, presentation, innovation, team dynamics, cleanliness, entertainment quotient and how brilliantly they are able to delight the jurors.

You still stand a chance to participate. Collect and drop off registration forms with a unique recipe and a passport size photograph at the following locations:

AreaCityDropbox
WestAhmedabad
  • The Yellow Chilli, Heritage Square
  • Radio Mirchi Office, Vejalpur
  • Gujarat Telelink Pvt Ltd, Sahjanand Shoppingcentre
Bhuj
  • The Yellow Chilli, HOTEL MANGALAM
Belgaum
  • Pace Vision, Khade Bazaar
Jaipur
  • Radio Mirchi Office, Amrapali Circle
  • My FM Office,JLN Marg
Kolhapur
  • Bhima Riddhi Infotainment Pvt Ltd ,New Shahupuri,Station Road Kolhapur
Mumbai
  • The Yellow Chilli, City Park Building, Powai
  • Home Cable Entertainment, Devidayal Road, Mulund (W)
  • Hathway Bhavani Cabletel & Dtacom Ltd- Hemu Kalani Marg, Chembur
  • Hathway Sai Star Cable & Datacom Pvt.Ltd- Surya Village, Kandivali (E)
  • Den Satellite Network P. Ltd      – Hiranandani Business Park, Powai
Pune
  • The Yellow Chilli, Koregaon Park
  • Radio MirchI Office ,Kondhwa
  • Hathway office, Deccan Gymkhana
  • Next Generation Cable Network – Shivaji Nagar
Pandharpur
  • Bhima Riddhi Digital Services in cableOpp. Railway station
Solhapur
  • Bhima Riddhi Digital Services, Murarji Peth,Solapur
Sangli
  • Sangli Media Services Pvt Ltd, South Shivaji Nagar,Sangli
Mumbra,Thane
  • Den New Broad Communications P. Ltd-Near KDMC, Dombivalli East
  • Konark IP Dossier P. Ltd , Powai Chowk, Ulhasnagar, Thane
  • Signet Digital Pvt.Ltd, Near Sai mandir, Virar West, Thane
NorthDelhi
  • The Yellow Chilli, Pacific Mall , Yojana Vihar
  • The Yellow Chilli, Shalimar Baug
Haryana
  • The Yellow Chilli,161-Sector-9, Panchkula
Indore
  • Fortune Landmark, Ashram Road
  • Radio Mirchi Office, Industry House
  • Digi Cable, AB Road
Jalhandar
  • The Yellow Chilli,Hotel Residency
Ludhiyana
  • The Yellow Chilli, SCF Sarabha Nagar
Noida
  • Hathway Bhawani National Dish Anteena Services-  Kausa Nr Kismat colony
  • The Yellow Chilli, J-56, Sector-18 Noida
EastGuwahati
  • The Yellow Chilli,Hub G.S Road
South Hyderabad
  • The Yellow Chilli, Kimtee Square

SMS Maha (space) (email id) to 5607020. You will receive a form which can then be fixed, printed, affixed with a passport photo, scanned and emailed to mahachallenge@foodfood.com. The last date for all entries is April 30th, 2011.