Madhuri Dixit and Sanjeev Kapoor’s FOOD FOOD Mahachallenge!

Superstar Madhuri Dixit Nene and celebrity chef Sanjeev Kapoor are calling for entries for the Food Food Mahachallenge, touted as India’s biggest culinary reality show. Who do you think cooks better? Men or women? You’re going to find out when sixteen participants from across India battle it out in the kitchen. Madhuri Dixit and Chef Sanjeev Kapoor have already visited the cities of Ahmedabad, Pune, Indore and Jaipur to explain the rules and regulations of the Mahachallenge and to invite people to register for it. Fun and games like local food stalls, quizzes and live interactions were also arranged for at these events.

After the registration process, the participants will be screened by a jury and post that, the shortlisted prospects will be brought to Mumbai where they will join their respective teams. For several weeks thereafter, these chefs will battle each other at the Mahachallenge each week. Week on week, clashes and eliminations will be based on the basis of time clocked, presentation, innovation, team dynamics, cleanliness, entertainment quotient and how brilliantly they are able to delight the jurors.

You still stand a chance to participate. Collect and drop off registration forms with a unique recipe and a passport size photograph at the following locations:

SMS Maha (space) (email id) to 5607020. You will receive a form which can then be fixed, printed, affixed with a passport photo, scanned and emailed to mahachallenge@foodfood.com. The last date for all entries is April 30th, 2011.